Why I launched this project
For the last 6+ years, I have been working for a company called Carrot.
During my time at Carrot, I have seen thousands of real estate investors launch websites and generate millions of leads. I have helped run split tests, SEO tests, and seen the inside of million-dollar Google Ads campaigns.
I challenged myself to launch my own Carrot website (housebuyerdeals.com) and focus on SEO to rank it and generate real estate leads. I have my website on the top page for some highly competitive keywords.
The natural progression for me was to create a blog dedicated to everything I have learned about digital marketing for real estate investors. Enter REI Motivation.
But I want REI Motivation to be much more than a blog about digital marketing. I want it to be the MOST actionable, tested, and relevant content for real estate investors looking to generate leads online.
I also have aspirations to blog about my journey into real estate investing.
I hope to buy a couple of properties for cash flow investing and to supplement my retirement income.
Once I start the process of buying and holding rental properties I will document every step of the journey.
So far I have written 10 blog posts. These definitely take more time than other blog posts I have written and I often go back and edit them. Here are 3 blog posts that I am proud of.
- On Page SEO For Real Estate Investors – A Practical Guide To Perfect Optimization
- Real Estate Investor Keywords For Motivated Seller Leads
- The Best Real Estate Investing Books – Not Your Typical List
This site is ranking really well and actually competing for some keywords Carrot.com is going after. I have < 100 opt-ins on this website and have given value with a free keyword list.
Like most of my blogs, I have ran out of steam on creating long-form content. I haven’t done many deals with my websites so I don’t want to talk about theoretical knowledge of lead to closing.
I have a lot of plans for this blog. I plan to generate leads and give a free course on SEO or website optimization for Carrot members.
I also want to look at having a paid course and some paid services to help investors with their technical SEO because that is where they often miss the mark.
Finally, I want to guest post and have this blog post recommended highly amongst the real estate marketing industry.
I actually enjoy writing about real estate marketing and want to do more of it. The industry is constantly attracting new investors and marketers looking to generate leads. This could be a great evergreen website if I can find the time to optimize it.